Biscuits in Venezuela

The main trend seen in biscuits is that companies are relying on umbrella brands to diversify their product portfolios towards the premium segment. Such is the case of Kraft Foods Venezuela, which in mid-2012 re-launched Oreo Fudge as well Oreo Wafer Fudge. Oreo Fudge was available in Venezuela until 2004; at which time other strategies were proposed for the Oreo brand. To Know More - www.bharatbook.com/BiscuitsMarket